In 2016, Golf.com posted an article valuing golf legend Tiger Woods' Tweets at $34,000 each. Tiger's Tweets are now worth over $41 million dollars! Perhaps it is a bit of a stretch to think that our Tweets are worth anything. But what if you have millions of airline miles banked from a lifetime’s worth of business travel. What happens to these miles after you die? How about your family's online picture album? You may be thinking: "What does this have to do with estate planning?". The answer is everything.
What Are Digital Property Assets?
Tiger Woods’ Tweets are considered digital property assets with a high monetary value. Your online family picture album is considered a digital property asset too; even if it only has sentimental value.
In its simplest form, “digital” means electronic technology. Digital assets are content, like videos, pictures, writings, websites, emails, text messages, audio files, spreadsheets, financial accounts, music files, and any other personal or business digital assets, that are available online, stored online,
Examples of digital assets are:
- Social media posts (Facebook, Yahoo, LinkedIn, Instagram, WeChat, WhatsApp, Twitter, TikTok)
- Images, videos, photo sites (Picasa, Flickr, Canva, Snap Fish, YouTube)
- Email accounts (Gmail, Yahoo, Comcast)
- Personal & business websites, logos, designs, blogs, eCommerce (Etsy, Google, Poshmark, eBay)
- Online accounts (Fitbit, WW, iTunes, eBooks, Coinbase - Cryptocurrency accounts, loyalty/rewards programs like credit card points and airline miles)
- Audio and video applications (Apple FaceTime, Zoom, Facebook
- Knowledge Sharing, Publishing and Writing Platforms (Medium, Quora)
Why Should Digital Assets Be Part of An Estate Plan?
Historically, estate planning documents only included traditional property assets, like cash in the bank, stock certificates, jewelry, and real estate. These tangible assets were transferred via wills and trusts, to beneficiaries, upon a person’s death or incapacitation.
The speed and breadth of the online technology highway, unimaginable even two decades ago, has expanded the definition of “assets”, beyond these traditional property assets. Estate plans now include these non-traditional intangible assets
Are There Any Laws That Govern Digital Assets?
Digital assets have become so ubiquitous, that 48 states, and the U.S. Virgin Islands, have enacted laws governing digital assets. Most states have adopted a law known as the Uniform Fiduciary Access to Digital Assets Act (UFADAA), or the Revised Uniform Fiduciary Access to Digital Assets Act (RUFADAA). Others have developed similar laws.
These digital asset laws provide fiduciaries, like executors, with a legal guide to managing digital assets of deceased or incapacitated people. Each state has different laws regarding how to plan for digital assets; so it is important to consult with us to make sure that the right rules are being applied.
Next month’s newsletter will explore some specific strategies for protecting your digital assets.
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